A next generation fintech company, reinventing how professionals find each other and connect. Think LinkedIn, for finance.

A next generation fintech company, reinventing how professionals find each other and connect. Think LinkedIn, for finance.

Outcomes

+3.2%

Viewed other resource

+18.6%

Viewed other on mobile

+9.3%

Started new trial

+7.2%

Returned after 7 days

From the ground up

From the ground up

From the ground up

With a huge amount of existing data to digest and understand, we developed Fundpath, from the ground up, with a strong foundational information architecture. Through conversations with field experts, we discovered the information they valued most, and made sure it was never more than a tap away.

With a huge amount of existing data to digest and understand, we developed Fundpath, from the ground up, with a strong foundational information architecture. Through conversations with field experts, we discovered the information they valued most, and made sure it was never more than a tap away.

Make it 'POP'

Make it 'POP'

Make it 'POP'

Through clean, rounded layers, combined with depth and slick animation, visual and interaction design met to create a brand new yet familiar experience. Far removed from the slow and bloated web apps that have gone far beyond their use-by dates in this sector, Fundpath provides a radically more modern and intuitive interface for its users.

Through clean, rounded layers, combined with depth and slick animation, visual and interaction design met to create a brand new yet familiar experience. Far removed from the slow and bloated web apps that have gone far beyond their use-by dates in this sector, Fundpath provides a radically more modern and intuitive interface for its users.

Shout-outs

Shout-outs

Creative Director

Victor Wood

Creative Director

Victor Wood

Project Manager

Katie Strattan

Project Manager

Katie Strattan

© Gavin Friel 2025

© Gavin Friel 2025

© Gavin Friel 2025

© Gavin Friel 2025

© Gavin Friel 2025